BACKGROUND
The business environment in Myanmar has been changing significantly. For those are doing business in Myanmar, the competition with foreign goods and services will be increasingly fierce.
PURPOSE
The Executive Course – KEIEIJUKU is a course that focuses on the study of business cases with Japanese style management and aims at improving capacity of the top management of Myanmar’s enterprises.
FOCUS
Strengthen their insights via the right context. Develop strategic thinking and decision making with Japanese Style.
PROGRAM 2026
OUTLINE
- Period
- : Aug 2026 ~ Jan 2027 (162 hrs)
- Time
- : 9:00 – 16:00
- Type
- : Certificate
- Place
- : Yangon
- Eligibility
- : Owner or Decision-Making Level(Myanmar Nationality)
- # of participants
- : 20 -25 persons
- Tuition Fee
- : 1,500,000 MMK
- Application deadline
- : July 2026
PROGRAM 2026 – COURSES
STRATEGIC MANAGEMENT
- Strategic approaches (Positioning, Value), SWOT Analysis, Critical Success Factors (CSF), Strategic Planning, Corporate Philosophy (Vision, Mission, Credo)
PRODUCTION OPERATION MANAGEMENT
- Process & factory improvement, Outline of Quality Management, Promotion activities of 5 S, Visualization & Hou Ren Sou, 5 Why analysis, PDCA Management Cycle, Management by Objective (MBO)
HUMAN RESOURCES MANAGEMENT
- Leadership, Communication, Teamwork
FINANCIAL MANAGEMENT
- Financial Statements, Cash flow management, Financial ration analysis, Cost-Volume-Profit analysis (CVP), Marginal profit analysis, Capital budgeting
MARKETING STRATEGY
- Digital marketing process, Persona Marketing, Customer Journey Map, Triple Media Strategy, New 4 Cs, Content Marketing
BUSINESS PLAN DEVELOPMENT
- Overview of strategic business plan, Corporate Philosophy, 4 Cs, Positioning/Differentiation, Critical Success Factors (CSFs), Business flow, Financial projection/simulation
PROGRAM 2026 – SCHEDULE
| Subject | Date | Lecturer |
|---|---|---|
| Strategic Management | 6 – 9 Aug | Mr. Tetsuo Fukuyama / Mr . Akifumi Nakanishi |
| Operation Management | 20 – 23 Aug | Mr. Mitsuo Tamada |
| Marketing Strategy | 3 – 6 Oct | Mr. Masakazu Hirakawa / Mr. Hisashi Ogiso |
| Human Resources Management | 31 Oct – 3 Nov | Dr. Kyoko Yamazaki |
| Financial Strategy | 7 – 8 Nov | Ms. Tin Moe Wai |
| Business Plan Development | 10 – 13 Dec | Mr. Tesuo Fukuyama / Mr. Akifumi Nakanishi |
| Final Presentation | 11 – 14 Jan 2027 or 11 – 15 Jan 2027 | Mr. Tetsuo Fukuyama / Mr. Akifumi Nakanishi |
*Place: TBA **Tokyo, Nagoya, Nobeoka etc.(TBA)
